PTCL Making An Effort To Stem Fixed-Line Decline

To read the full article, please sign in or take a free trial.

Pakistan's fixed-line incumbent PTCL is aiming to stem the decline in its fixed-line customer base with a new fixed-line and mobile bundled offer, as well as some new fixed-line and broadband bundle, according to online media reports. The fixed-line market in Pakistan, in common with so many others, is declining, but PTCL is seeing its subscriber numbers fall faster than those of its competitors. While it is still the largest operator in that sector, its market share has been dropping noticeably.