Companies / Peru
Peruvian Mobile Opportunity Has Its Challenges
May 2010 | Regulatory DevelopmentThe auction for a fourth mobile licence in Peru was resuscitated by ProInversión, attracting the same two telecoms companies looking for a chance to enter the mobile market. With one of the few low penetration rates left in Latin America, the attraction of Peru's market seems obvious. However, while BMI welcomes the idea of a new operator entering the market, we do believe that any new operator will face considerable challenges, as well as present new challenges for the existing operators in the market.
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