Seven Targets Wireless Broadband For Growth

Australian media group Seven Network seems increasingly likely to bid for a share of the 4G spectrum to be sold in 2013, according to The Australian. Seven is already active in the wireless broadband market through Unwired Australia and will launch a 20Mbps service in Perth in March 2010 via the Vividwireless brand. However, even with two distinct brands chasing different customer segments, BMI believes that Seven's investment and market leverage will not be enough to build a credible alternative player.

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