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Companies / Chile

SMS Driving Innovation In Chile

August 2009 | Industry Trends And Developments

New software development company Cursor has seen a gap in the mobile market for allowing subscribers to update their social networking profiles, reports BNAmericas. The company, set up by Rodrigo Prenafeta in 2007, allows subscribers to use SMS to send updates and photos to sites such as Facebook, Twitter and YouTube. While similar services already exist Cursor's unique selling point is that mobile users do not have to download software, something that often puts subscribers off, according to Prenafeta.

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