Sony Ericsson Launches Rival Music Service

September 2008 | Market Strategy

Mobile handset manufacturer, Sony Ericsson, has announced its plans to offer an unlimited music download service with Norway's Telenor set to become the first company to offer the service, through its Swedish operations, by the end of the year. Sony Ericsson, a joint venture (JV) between Japan's Sony and Sweden's Ericsson, has struggled of late, issuing two profit warnings so far in 2008. However, the company is not the first to offer the unlimited download service after mobile manufacturing market leader Nokia announced its own service, Comes With Music, that will be launched first in the UK on October 2 2008.

If you would like to subscribe to Western Europe Telecommunications Insight and gain instant access to this article, please click here to subscribe.

If you would like to take a trial to Western Europe Telecommunications Insight please click on the trial link below.