Hutchison CAT Plans to Thai up SME Market

June 2006 | Market Trend Analysis

Even in the face of slowing economic growth in Thailand and fierce competition in the country's mobile market, CDMA operator Hutchison CAT Wireless Multimedia is confident of meeting its 30% sales growth forecast based on its strategy of focusing on SMEs. By doing this, the operator should boost its post-paid customer base. The SME sector already comprises about one fifth of its total subscriber base and in order to improve this further, Hutchison CAT Wireless Multimedia intends to introduce new pricing plans aimed at attracting more corporate users, such as offering a free handset for companies requiring at least three

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